Brooks Woodward is a Thomasville, Georgia-based entrepreneur and operations-minded problem solver who owns and leads Nichols Lures and Dirty Jigs Tackle. Since taking over, he has scaled the business from a single person to a team of more than forty, revitalizing production and creating stable manufacturing jobs in the Red Hills region. Driven deeply by human development, he prioritizes a supportive workplace culture that empowers his team to grow alongside the company. Beyond manufacturing, he lends his expertise as a contract consultant for Olive Orchard, delivering operational clarity and creative problem-solving to help fellow leaders navigate growth. Actively involved in Young Life and his church, he firmly believes small businesses thrive when the individuals behind them are truly valued and equipped.